Unless otherwise stated below, the provision of your personal data is not required by law or contract, nor is it necessary for the conclusion of a contract. You are not obliged to provide the data. Non-provision has no consequences. This applies only insofar as no other information is given in the following processing procedures.

“Personal data” means all information relating to an identified or identifiable natural person.

Server log files

You can visit our websites without giving any personal information. Whenever you access our website, usage data is transmitted to us or our web host / IT service provider by your Internet browser and stored in log files (so-called server log files). These stored data include, for example, the name of the page accessed, the date and time of access, the IP address, the amount of data transferred and the requesting provider. The processing is carried out on the basis of Art. 6 Para. 1 letter f DSGVO out of a justified interest in ensuring the trouble-free operation of our website and to improve our offer.

Collection and processing when using the contact form

When using the contact form, we only collect your personal data (name, e-mail address, message text) to the extent that you have provided it. The data processing serves the purpose of establishing contact. By sending your message you agree to the processing of the transmitted data. The processing is based on Art. 6 (1) lit. a DSGVO with your consent. You can revoke your consent at any time by notifying us, without affecting the legality of the processing carried out on the basis of the consent until revocation. We will only use your e-mail address to process your request. Your data will then be deleted unless you have agreed to further processing and use.

Customer account

When you open a customer account, we collect your personal data to the extent specified there. The data processing serves the purpose oimproving your shopping experience and simplifying the order processing. The processing is based on Art. 6 (1) lit. a DSGVO with your consent. You may revoke your consent at any time by notifying us, without affecting the legality of the processing carried out on the basis of your consent until revocation. Your customer account will then be deleted.

Collecting, processing and transfer of personal data for order

When you place an order, we collect and process your personal data only to the extent necessary to fulfill and process your order and to process your inquiries. The provision of the data is necessary for the conclusion of the contract. Failure to provide the data means that no contract can be concluded. The processing is based on Art. 6 para. 1 lit. b DSGVO and is necessary for the fulfilment of a contract with you. Your data will be passed on, for example, to the shipping companies and dropshipping providers you have chosen, payment service providers, service providers for order processing and IT service providers. In all cases we strictly observe the legal requirements. The extent of the data transfer is limited to a minimum.

Use of the e-mail address for sending newsletters

We use your e-mail address independently of the contract execution exclusively for our own advertising purposes for the newsletter dispatch, provided that you have expressly agreed to this. The processing is based on Art. 6 (1) lit. a DSGVO with your consent. You may revoke your consent at any time without affecting the legality of the processing that has taken place on the basis of the consent until revocation. To do so, you can unsubscribe from the newsletter at any time using the corresponding link in the newsletter or by notifying us. Your e-mail address will then be removed from the distribution list.

Your data will be passed on to a service provider for e-mail marketing in the course of order processing. Your data will not be passed on to other third parties. Your data will be transferred to a third country for which an appropriateness decision of the European Commission exists. 

Use of the e-mail address for sending direct advertising

We use your e-mail address, which we have received in the course of the sale of a good or service, for the electronic transmission of advertising for our own goods or services similar to those you have already purchased from us, unless you have objected to this use. The provision of the e-mail address is necessary for the conclusion of the contract. Failure to provide it will result in no contract being concluded. The processing is based on Art. 6 (1) lit. f DSGVO from the legitimate interest in direct advertising. You can object to this use of your e-mail address at any time by notifying us. The contact details for exercising the objection can be found in the imprint. You can also use the link provided for this purpose in the advertising e-mail. This will not incur any costs other than the transmission costs according to the basic tariffs.

Forwarding of the e-mail address to shipping companies for information on the shipping status

We pass on your e-mail address to the transport company within the scope of the contract processing, provided that you have expressly agreed to this in the ordering process. The forwarding serves the purpose of informing you by e-mail about the shipping status. The processing is based on Art. 6 (1) lit. a DSGVO with your consent. You may revoke your consent at any time by notifying us or the transport company, without affecting the legality of the processing that has taken place on the basis of the consent until revocation.

Use of PayPal

All PayPal transactions are subject to the PayPal Privacy Policy. This can be found at https://www.paypal.com/de/…?locale.x=de_DE.

Cookies

Our website uses cookies. Cookies are small text files that are stored in the Internet browser or by the Internet browser on a user’s computer system. If a user calls up a website, a cookie can be stored on the user’s operating system. This cookie contains a characteristic string of characters that enables the browser to be uniquely identified when the website is called up again. We use cookies for the purpose of making our website more user-friendly, effective and secure. Furthermore, cookies enable our systems to recognize your browser even after a page change and to offer you services. Some functions of our website cannot be offered without the use of cookies. For these it is necessary that the browser is recognized even after a change of page.

We also use cookies on our website for the purpose of analysing the surfing behaviour of our site visitors. Furthermore, we use cookies for the purpose of subsequently addressing visitors to the site on other websites with targeted, interest-related advertising. The processing is based on § 15 (3) TMG and Art. 6 (1) lit. f DSGVO from the legitimate interest in the above-mentioned purposes. The data collected from you in this way will be pseudonymized by technical precautions. It is therefore no longer possible to assign the data to your person. The data will not be stored together with other personal data of yours. For reasons arising from your particular situation, you have the right to object at any time to the processing of your personal data based on Art. 6 (1) f DSGVO.

Cookies are stored on your computer. You therefore have full control over the use of cookies. By selecting the appropriate technical settings in your Internet browser, you can prevent the storage of cookies and the transmission of the data they contain. Already stored cookies can be deleted at any time. However, we would like to point out that you may not be able to use all functions of this website to their full extent.

Under the following links you can find out how to manage (among other things deactivate) the cookies in the most important browsers:

Chrome Browser: https://support.google.com/accounts/answer/61416?hl=de

Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies

Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen

Safari: https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac

Use of Google Analytics

On our website we use the web analysis service Google Analytics of Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). The data processing serves the purpose of analyzing this website and its visitors. To this end, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity and to provide further services to the website operator in connection with website and internet use. The IP address transmitted by your browser within the framework of Google Analytics is not combined with other data from Google.Google Analytics uses cookies that enable an analysis of your use of the website. The information generated by the cookies about your use of this website is usually transferred to a Google server in the USA and stored there. IP anonymization is activated on this website. As a result, your IP address will be shortened by Google within member states of the European Union or in other signatory states of the Agreement on the European Economic Area before. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and shortened there. Your data may be transferred to the USA. For data transfers to the USA, an adequacy finding of the European Commission is in place. The processing is based on Art. 6 (1) lit. f DSGVO from the legitimate interest in the needs-based and targeted design of the website. You have the right to object to the processing of your personal data based on Art. 6 (1) f DSGVO at any time for reasons arising from your particular situation. You can prevent the storage of cookies by selecting the appropriate technical settings in your browser software; however, please note that in this case you may not be able to use all the functions of this websiteto their full extent. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plug-in available under the following link [https://tools.google.com/dlpage/gaoptout?hl=de]. In order to prevent the collection by Google Analytics across devices, you can set an opt-out cookie. Opt-out cookies prevent the future collection of your data when you visit this website. You must opt-out on all systems and devices in use to be fully effective. Click here to set the opt-out cookie: Disable Google Analytics. For more information on terms of use and privacy, please visit https://www.google.com/analytics/terms/de.html or https://www.google.de/intl/de/policies/.

Use of the remarketing or “Similar Target Groups” feature of Google Inc.

We use the remarketing or “Similar Target Groups” function of Google Inc. on our website. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). This function serves the purpose of analyzing visitor behavior and interests. Google uses cookies to perform the analysis of website usage, which forms the basis for the creation of interest-based advertisements. The cookies are used to record visits to the website and anonymous data on the use of the website. There is no storage of personal data of visitors to the website. If you visit another website in the Google Display network, you will be shown advertisements that most probably take into account previously accessed product and information areas. Your data may also be transferred to the USA. Data transfers to the USA are subject to an adequacy finding by the European Commission. The processing is carried out on the basis of Art. 6 (1) lit. f DSGVO out of a legitimate interest in targeting visitors to the website with targeted advertising by displaying personalized, interest-based advertising for visitors to the provider’s website when they visit other websites in the Google Display Network. For reasons arising from your particular situation, you have the right to object at any time to the processing of your personal data in accordance with Art. 6 (1) f DSGVO. You can permanently deactivate the use of cookies by Google by following the link below and downloading and installing the plug-in provided there: https://support.google.com/ads/answer/7395996?hl=de 

Alternatively, you may opt-out of the use of cookies by third parties by visiting the Network Advertising Initiative opt-out page at https://www.networkadvertising.org/choices/ and following the opt-out information provided there. For more information about Google Remarketing and the associated privacy policy, please visit: https://www.google.com/privacy/ads/

Use of Google Ads conversion tracking

We use the online advertising program “Google Ads” on our website and, in this context, conversion tracking (visitor action evaluation). Google Conversion Tracking is an analysis service of Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). When you click on an ad placed by Google, a conversion tracking cookie is placed on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages on our site and the cookie has not expired, Google and we may recognize that you have clicked on the ad and been directed to that page. Each Google Ads customer receives a different cookie. As a result, there is no way that cookies can be tracked across the sites of ads customers. The information collected through the conversion cookie is used to compile conversion statistics. This tells us the total number of users who have clicked on one of our ads and been redirected to a page with a conversion tracking tag. However, we do not receive information that personally identifies users. The processing is based on Art. 6 (1) lit. f DSGVO from the legitimate interest in targeted advertising and the analysis of the impact and efficiency of this advertising. You have the right, for reasons arising from your particular situation, to object at any time to the processing of personal data relating to you on the basis of Art. 6 (1) f DSGVO. For this purpose, you can prevent the storage of cookies by selecting the appropriate technical settings in your browser software. However, we would like to point out that in this case you may not be able to use all the functions of this website to their full extent. You will then not be included in the conversion tracking statistics.

Furthermore, you can deactivate personalized advertising for you in the settings for advertising on Google. For instructions on how to do this, please visit https://support.google.com/ads/answer/2662922?hl=deDarüber. You can also disable the use of cookies by third parties by visiting the Network Advertising Initiative’s opt-out page at https://www.networkadvertising.org/choices/ and following the opt-out information provided there. For more information and Google’s privacy policy, please visit: https://www.google.de/policies/privacy/

Use of Facebook Remarketing

On our website we use the remarketing function “Custom Audiences” of Facebook Inc. (1601 S. California Ave, Palo Alto, CA 94304, USA; “Facebook”). This feature is designed to target website visitors with interest-based advertising on the social network Facebook. For this purpose, the Facebook remarketing tag was implemented on the website. This tag is used to establish a direct connection to the Facebook servers when visiting the website. This tells the Facebook server which of our pages you have visited. Facebook assigns this information to your personal Facebook user account. When you visit the social network Facebook, you will then see personalized, interest-based Facebook ads. The processing is based on Art. 6 (1) lit. f DSGVO from the legitimate interest in the above-mentioned purpose. You have the right, for reasons arising from your particular situation, to object at any time to the processing of your personal data based on Art. 6 (1) f DSGVO. For this purpose you can deactivate the remarketing function “Custom Audiences” here.

You can find more detailed information on the collection and use of data by Facebook, on your rights in this regard and on ways to protect your privacy in Facebook’s data protection information at https://www.facebook.com/about/privacy/.

Use of Google AdSense

On our website we use the AdSense function of Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). The purpose of this feature is to rent advertising space on the website and to target visitors to the website with interest-based advertising. This feature enables the provider to serve personalized, interest-based advertising from the Google Display Network to visitors to the provider’s website. Google uses cookies to help the website analyze how users use the site. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there. Google may transfer this information to third parties if required by law or if third parties process this data on behalf of Google. Google will not associate your IP address with any other data held by Google. The processing is based on Art. 6 (1) lit. f DSGVO from the legitimate interest in the above-mentioned purpose. You have the right to object to the processing of your personal data based on Art. 6 (1) f DSGVO at any time for reasons arising from your particular situation. You can permanently deactivate the use of cookies by Google by following the link below and downloading and installing the plug-in provided there: https://support.google.com/ads/answer/7395996?hl=de.

Furthermore, you can deactivate the use of cookies by third parties by going to the deactivation page of the Network Advertising Initiative at https://www.networkadvertising.org/choices/ and implementing the additional opt-out information mentioned there. You can also prevent the storage of cookies by adjusting your browser software settings accordingly; however, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. You can find further information and the Google data protection declaration at: https://www.google.com/policies/technologies/ads/, https://www.google.de/policies/privacy/

Use of social plug-ins via “Shariff”

We use social networking plug-ins on our website. To keep you in control of your information, we use the privacy safe “Shariff” buttons. No links to the social network servers are created without your explicit consent and consequently no data is transmitted. “Shariff” is a development of the specialists of the computer magazine c’t. It enables more privacy on the net and replaces the usual “Share” buttons of social networks. More information about the Shariff project can be found at https://www.heise.de/ct/artikel/Shariff-Social-Media-Buttons-mit-Datenschutz-2467514.html. If you click on the buttons, a pop-up window appears, where you can log in with your data at the respective provider. Only after this active login by you a direct connection to the social networks will be established. With your login you give your consent to the transfer of your data to the respective social media provider. Among other things, your IP address as well as the information which of our pages you have visited will be transmitted. If you are connected to one or more of your social network accounts at the same time, the information collected is also assigned to your corresponding profiles. You can only prevent this assignment by logging out of your social media accounts before visiting our website and before activating the buttons. The social networks listed below are connected using the “Shariff” function. You can find more detailed information on the scope and purpose of the collection and use of the data as well as on your rights and options for protecting your privacy in this regard in the linked data protection notices of the providers. 

Facebook the Facebook Inc. (1601 S. California Ave, Palo Alto, CA 94304, USA) https://www.facebook.com/policy.php

Twitter of Twitter Inc. (795 Folsom St., Suite 600, San Francisco, CA 94107, USA) https://twitter.com/privacy

Pinterest of Pinterest Inc. (635 High Street, Palo Alto, CA, 94301, USA) https://about.pinterest.com/de/privacy-policy

Instagram of the Instagram LLC. (1601 Willow Road, Menlo Park, CA 94025, USA) https://help.instagram.com/155833707900388

Xing of XING SE (Dammtorstraße 30, 20354 Hamburg, Germany) https://www.xing.com/privacy

LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA https://www.linkedin.com/legal/privacy-policy?trk=uno-reg-guest-home-privacy-policy

Use of Facebook plug-ins

This website uses the plug-ins of the social network facebook.com, which is operated by Facebook Inc, 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”). If you call up pages of our website provided with such a plug-in, a connection to the Facebook servers is established and the plug-in is displayed on the page by informing your browser. This tells the Facebook server which of our pages you have visited. If you are logged in as a member of Facebook, Facebook assigns this information to your personal Facebook user account. When using the plug-in functions (e.g. clicking the “Like” button, submitting a comment), this information is also assigned to your Facebook account, which you can only prevent by logging out before using the plug-in. If you do not want Facebook to assign the collected information directly to your Facebook profile, you must either log out of Facebook before visiting our website or block the loading of the Facebook plug-ins on our pages by using a “Facebook blocker”. You can find more detailed information on the collection and use of data by Facebook, on your rights in this regard and on ways to protect your privacy in Facebook’s privacy policy: https://www.facebook.com/policy.php

Use of Twitter plug-ins

The functions of the Twitter service are integrated on our website. Twitter is a social media portal of the company Twitter Inc.,795 Folsom St., Suite 600, San Francisco, CA 94107, (USA) We use Twitter plug-ins. If you visit a page that contains such a plug-in, the data will be exchanged with the Twitter servers located in the USA. Also, in the case of interactions that are possible with the various Twitter plug-ins, the corresponding information about you will be collected, transmitted to Twitter and stored. Furthermore, if you are a member of Twitter and logged in to Twitter while using the plug-in, the collected information about your website visit will be linked to your Twitter account and shared with other users. If you do not want Twitter to link and merge the information with your Twitter account information, you must log out of Twitter before visiting our website. For more information about Twitter’s collection and use of data, please visit https://twitter.com/privacy.

Use of the XING Share button

The “XING Share Button” is used on this website. When you call up this page, your browser will establish a short-term connection to servers of XING AG (“XING”), with which the “XING Share Button” functions (in particular the calculation/display of the counter value) are performed. XING does not store any personal data about you when you call up this page. In particular, XING does not store any IP addresses. There is also no evaluation of your usage behavior regarding the use of cookies in connection with the “XING Share Button”. The current data protection information on the “XING Share Button” and additional information can be found on this website: https://www.xing.com/app/share?op=data_protection

Use of Pinterest plug-ins

This website uses plug-ins from the social network Pinterest, which is operated by Pinterest Inc., 635 High Street, Palo Alto, CA, 94301, USA (“Pinterest”). The different logos that contain the plug-in (e.g. the “Pin-it button” or the “P″ button) can be viewed at the following link: https://business.pinterest.com/pin-it-button/ When you access a page on our website that contains such a plug-in, a link is established between your computer and Pinterest’s servers, and the plug-in is displayed on the page by notifying your browser. This will transmit both your IP address and the information about which of our pages you have visited to the Pinterest server in the USA. This applies regardless of whether you are registered or logged in with Pinterest. Even if you are not registered or not logged in, the information is transmitted.

Furthermore, if you are a member of Pinterest and are logged in to Pinterest when you use the plug-in, the information collected about your visit to the site will be linked to your Pinterest account and shared with other users. Also, in the case of interactions that are possible with the various Pinterest plug-ins, the corresponding information about you is collected and transmitted to Pinterest and stored. If you do not want Pinterest to link and merge the information with your Pinterest account data, you must log out of Pinterest before visiting our website. For more information on the collection and use of data by Pinterest, please visit https://about.pinterest.com/de/privacy-policy.

Using Instagram plug-ins

This web site uses plug-ins from the Instagram online service, which is operated by Instagram LLC, 1601 Willow Road, Menlo Park, CA 94025, USA (“Instagram”). When you access pages on our Web site that contain such plug-in, a connection to the Instagram servers is established and the plug-in is displayed on the page “Instagram” by notifying your browser. This will send your IP address and information about which of our pages you have visited to Instagram servers.

If you are logged in to Instagram, Instagram associates this information with your personal account. When using the plug-in functions (e.g. clicking the “Instagram” button) this information is also associated with your Instagram account, which you can only prevent by logging out before using the plug-in. If you do not want Instagram to associate the collected information directly with your Instagram account, you must either log out of Instagram before visiting our website or use an add-on, such as the script blocker “NoScript” (noscript.net), to block your browser from loading the Instagram plug-in on our website. For more information about Instagram’s collection and use of data, your rights and ways to protect your privacy, please refer to Instagram’s Privacy Policy: https://help.instagram.com/155833707900388

Using YouTube

We use on our website the function for embedding YouTube videos from YouTube LLC. (901 Cherry Ave., San Bruno, CA 94066, USA; “YouTube”). YouTube is a joint venture with Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). The feature displays videos stored on YouTube in an iFrame on the website. The option “Advanced Privacy Mode” is activated. As a result, YouTube does not store any information about visitors to the website. Only when you watch a video is information about it sent to YouTube and stored there. For more information on the collection and use of data by YouTube and Google, your rights and ways to protect your privacy, please see the YouTube privacy policy (https://www.youtube.com/t/privacy).

Use of GoogleMaps

On our website we use the function for embedding GoogleMaps maps from Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). This feature allows the visual display of geographic information and interactive maps. Google also collects, processes and uses data of visitors to the websites when they call up the pages in which GoogleMaps maps are integrated. Your data may also be transferred to the USA. For data transfers to the USA, an appropriateness decision of the European Commission exists. The processing is based on Art. 6 para. 1 letter f DSGVO from the legitimate interest in the needs-based and targeted design of our website.

Further information on the collection and use of data by Google can be found in Google’s data protection information at https://www.google.com/privacypolicy.html. There you also have the possibility to change your settings in the data protection center, so that you can manage and protect your data processed by Google.

Duration of storage

After the contract has been completely processed, the data will be stored initially for the duration of the warranty period, thereafter under consideration of legal, in particular tax and commercial law retention periods, and then deleted after the period has expired, unless you have consented to further processing and use.

Rights of the person concerned

If the legal requirements are met, you are entitled to the following rights in accordance with Art. 15 to 20 DSGVO: right to information, to correction, to deletion, to restriction of processing, to data transferability. In addition, according to Art. 21 (1) DSGVO, you have the right to object to processing based on Art. 6 (1) f DSGVO as well as to processing for the purpose of direct advertising. Please contact us upon request. The contact details can be found in our imprint.

Right of appeal to the supervisory authority

In accordance with Art. 77 DSGVO, you have the right to complain to the supervisory authority if you believe that your personal data is being processed unlawfully.

Right of objection

If the personal data processing activities listed here are based on our legitimate interest pursuant to Art. 6 Par. 1 letter f DSGVO, you have the right to object to these processing activities at any time for reasons arising from your particular situation, with effect for the future. After the objection has been made, the processing of the data concerned will be terminated unless we can prove compelling reasons for processing worthy of protection which outweigh your interests, rights and freedoms, or if the processing serves the assertion, exercise or defence of legal claims. If personal data is processed for purposes of direct advertising, you can object to this processing at any time by notifying us. Once you have done so, we will stop processing the data concerned for the purpose of direct marketing.